Understanding Big Data can increase your sales and protect your privacy. Big Data is not simply data or information. Big Data refers to a way of analyzing a great deal of information by applying artificial intelligence tools. This information does not reside just in your own computer files, such as contact information and purchase history. Big Data refers to tracking information as you surf the web, as well as data captured by Social Media such as Facebook. This information with appropriate algorithms can predict and target consumers, thereby influencing purchases.
We all face programs that do not work as they should. This may be in the form of freezing, slowing down and even crashing. Recently Knight Capital lost $400 million resulting from a glitch in their high-speed computer trading system. Some say that these mishaps are inevitable others say there should be more testing. Why do some apps work great and others not so?
It is not technology. It is not Social Media. What matters most are your core values and strategies that deliver exceptional value to your customers. Your customer driven actions will result in transforming a one-time customer into a Customer For Life.
The French company, e-Flicker has trademark registered the Anonymous headless logo. Anonymous is not amused. What were these guys thinking? (refrain from French jokes, please). We do not think e-Flicker will be looking forward to too many Customers For Life.
Anonymous declares war after French firm trademarks its logo